LazyTown and Lil Jon mixed together

Officials of LazyTown tried to stop a video that is now circulating online “We tried to stop this four times and our legal department sent Youtube a letter. Usually […]

Meeting 15 thousand children a month

The sports legend Magnús Scheving took advantage of the morning program on British national television, BBC Breakfast, on Wednesday, January 7, 2009. Magnús is in the UK to present […]

Magnus Scheving seeking new investors to expand

The creator of LazyTown, the globally successful children’s television show which promotes a healthy lifestyle, is seeking new investors as he plans to expand the brand into restaurants and […]

Fit for purpose – Iceland’s superhero

Magnus Scheving was just five when he got his first job. As the fastest runner in town, the future two-time European champion gymnast became the telephone exchange messenger boy […]

Mexicans reward Magnús Scheving

“It was a lot of fun and a great honor, both for me personally and for the LazyTown project as a whole,” says Magnús Scheving, who yesterday was awarded […]

Sportacus has stopped selling aspartame

“Following a discussion in April that our vitamins contained aspartame, we decided to take them off the market. We canceled the production contract with Icepharma and now we are […]

The Sun wants Magnus Scheving to write about health

“I will write in the newspaper as Sportacus and start in July,” says Magnús Scheving, founder of LazyTown, about his writing for the British newspaper The Sun. LazyTown enjoys […]

LazyTown moves the world

Magnús Scheving started LazyTown in 1995 with the aim of encouraging children and their families to live a healthy lifestyle in a fun way. After years of continuous success […]

The future of Robbie Rotten uncertain

“My contribution to LazyTown is over for now and the future is completely undecided. Currently, there is no contract between me and LazyTown, so this is not in my […]

TIME praises Magnús and LazyTown

“If your children have suddenly started to exercise and eat their vegetables to their heart’s content, it is most likely thanks to a person from Iceland.” This is how […]